This is Part 3 of the 22 Black Women to Watch in 2022 series: Black women in Marketing. If you missed Part 1 and Part 2 read them first. I've heard so many women say they don't like "selling themselves" online, at expos, or conferences. When it comes to getting to...
Branding
Knowledge Does Not Equal Power for Women at Work
Knowledge is power, unless you're a woman. Worse if you're a Black woman.I love education. I'm a learner. My profession has been in training and development for two decades. I became a coach because I'm fascinated by the inner workings of the mind and our ability to...
Anti-Blackness in your Black Owned Business
Is your black owned business anti-black? It's a compelling thought right? It all starts from an understanding that when we are talking about Anti Black racism we are not talking about the actions of individuals, but instead the product of policies and procedures that...
Black Women Business Owners Collaborating and Creating Culture
On our first ever She Runs It Panel Discussion, it’s a Women of Color panel interview with five dynamic black women business owners, and I’m so excited for them to share some of their experience, and what it means for them to be black women in business in our very...
LinkedIn for Business – 5 Reasons why it’s better than Facebook
Today I'm talking about how much better LinkedIn for business is, compared to Facebook. We continue our theme for the month around networking and I've already talked a lot about in-person networking, the old school way of doing it, face to face, avoiding small talk....
Old School Networking Strategies: How To Network In Real Life (No Net)
We're continuing our theme in the month of April around Networking Strategies. But today we're talking about old-school networking strategies. I know it's really easy to think about networking strategies in terms of social media and online networks. But there are...
Business Networking Strategies (Without the Small Talk)
Hey, hey, everyone, I'm talking to you about business networking strategies today, specifically about small talk. Now, if you're anything like me, you probably absolutely hate small talk. And that's okay because small talk is usually bite-sized conversation that we...
Another 10 Marketing Ideas for a Side Hustle Blitz (part 2)
I shared a post not too long ago for 20 ideas for blowing up your Side Hustle spot, even when you have a full time job. That post was crazy long, so I had to cut it at the top ten. But if you are still eager to get your hands into some serious marketing magic, here...
10 Ideas for a Side Hustle Marketing Blitz
Spring is upon us. It has finally arrived, I'm feeling super pumped, and I'm here to talk about how to run a marketing blitz for your business, even as a side hustle. How do you get the word out that you're doing this brand new thing, and it's exciting? That people...
Pitch Like a PSA – 3 Easy Steps to Creating an Elevator Pitch
I know this month we're focusing on branding, so it's easy for people to forget that creating an elevator pitch is basic step one. You must communicate who you are and what you do, to others. Now, I'm going to present to you today a very simple framework so you can...
5 Ways to Optimize Your LinkedIn Business Page
Today we're talking about the top 5 ways to optimize and leverage your LinkedIn Business Page, so you can grow and expand your small business. We're doing all things brand identity this month, getting your niche clarified, identified, and magnified in the month of...
Take the Brand Identity Challenge
As a business owner, it's important to focus on your brand identity, so that people know who you are, what you do, and the value you bring. So for this month, all of March, we're going to be focusing on branding an identity and how you really position yourself as a...



















